Winners   |   Shortlisted

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International Integrated Campaign
Best campaign using 3 or more media formats


Entrant: BBDO New York

Name of brand being promoted: Mars Chocolate North America

Title of entry: Nick Lachey vs. Nick Lachey

Name of company entering the work: BBDO New York

Name of product being promoted: Twix Peanut Butter

Country of entrant company: United States of America

Agency Network: BBDO

Clients name: N/A

Creative Director: David Lubars (Chief Creative Officer BBDO Worldwide), Greg Hahn (Chief Creative Officer BBDO New York), Peter Kain/Gianfranco Arena (Executive Creative Directors), Peter Alsante/Andre Massis (Creative Directors)

Art Director: Andre Massis

Copywriter: Peter Alsante

Account Manager: Kirsten Flanik/Susannah Keller/Lisa Piliguian/Phil Brolly/Ashley Gill/Aparna Joshi (Account Team), Crystal Rix/Alaina Crystal (Planners)

Agency Producer: David Rolfe (Director of Integrated Production), Amy Wertheimer (Group Executive Producer), Alex Gianni (Executive Producer), Betsy Jablow (Executive Art Producer)

Production Company: O Positive

Director: Kenny Herzog

Production Company Producer: Ralph Laucella (Executive Producer), Ken Licata (Line Producer)

Editor: Jason MacDonald

Visual Effects: Martin Schoeller Studio

Photographer: Martin Schoeller

Other: Corina Dennison (Editorial Executive Producer @ Number Six Edit), Lisa Hooper (Producer @ Martin Schoeller Studio), Jim Lewis (Retoucher @ Martin Schoeller Studio)