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Integrated
International Integrated Campaign
Best campaign using 3 or more media formats
Bronze Winner
Name of brand being promoted:
Mars Chocolate North America
Title of entry:
Brady Bunch Integrated Campaign
Name of company entering the work:
BBDO New York
Name of product being promoted:
Snickers
Country of entrant company:
United States of America
Agency Network:
BBDO
Clients name:
N/A
Creative Director:
David Lubars (Chief Creative Officer BBDO Worldwide), Greg Hahn (Chief Creative Officer BBDO New York), Peter Kain/Gianfranco Arena (Executive Creative Directors)
Art Director:
Sei Rey Ho
Copywriter:
Rich Douek
Account Manager:
Kirsten Flanik/Susannah Keller/Joshua Steinman/Tani Corbacho/Jocelyn Choi (Account Team) Crystal Rix/Alaina Crystal (Planners)
Agency Producer:
David Rolfe (Director of Integrated Production) Amy Wertheimer (Group Executive Producer) Melissa Chester (Executive Music Producer) Neely Lisk (Senior Integrated Producer)
Production Company:
Decon/O Positive
Director:
Jim Jenkins/Marcus A. Clarke
Production Company Producer:
Ralph Laucella/Marc Grill (Executive Producers)
Editor:
Geoff Hounsel, Healy Snow (Assistant Editor)
Visual Effects:
The Mill
Music:
Q Department
Photographer:
Billy Siegrist
Print Producer:
Betsy Jablow (Executive Art Producer)
URL 1:
http://kinsalesharks.com
Other:
Kirsten Thon-Webb (Editorial Producer), Tom Jucarone (Sound Mixer @ Sound Lounge), Ben Smith (Creative Director @ The Mill), Nick Tanner (VFX Supervisor @ The Mill) Fergus McCall (Colorist @ The Mill), Carl Walters (Producer @ The Mill), Nathan Kane (Senior Compositor @ The Mill), Verity Kneale (Executive Producer @ The Mill), Dippin' Sauce (Retoucher), Colossal Media (Media Agency), Loren Silber (Voiceover Record @ Lime Studios)