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Silver Winner

Entrant: BETC Paris & BETC Digital

Name of brand being promoted: CANAL+

Title of entry: Being the bear

Name of product being promoted: CANAL+

Name of company entering the work: BETC Paris & BETC Digital

Country of entrant company: France

Agency Network: Havas

Creative Director: Stéphane Xiberras, Olivier Apers

Art Director/Designer: Guillaume Rebbot

Copywriter: Guillaume Rebbot

Clients name: Alice Holzman, Élodie Bassinet, Anne-Gaëlle Petri, Guillaume Sionis

Digital Producer: Sandy Semelin

Designer: -

Sound Design: GUM

Production Company: ICONOCLAST INTERACTIVE & ANONYMOUS

Director: Adrien Armanet